This role involves crafting and implementing marketing strategies aimed at fostering growth and enhancing engagement within our OE and Industrial market segment supporting a variety of industries. The ideal candidate should possess a strong understanding of B2B marketing tactics, exceptional communication skills, and a creative mindset to engage our target audience across various channels, including social media platforms. Additionally, the ability to manage third-party resources, such as freelance or digital marketing agencies, will be an integral as well.

Duties and Responsibilities

• Strategize, execute, and refine integrated marketing campaigns across diverse channels, including social media, email, and events, to generate leads and nurture prospects
• Lead creation of content for B2B audience including whitepapers, case studies, blog posts, and presentations, and exhibit thought leadership to drive engagement
• Collaborate with sales and technical teams to lead development of sales enablement materials and other collateral that can also be tailored for social media distribution
• Lead market research and competitive analysis to identify emerging trends, opportunities, and challenges within the B2B landscape, and implement findings into strategies and tactics
• Other duties as assigned
• Travel as needed (~15%)

Qualifications, Education & Experience

• Bachelor’s degree in Marketing, Business, or related field with at least 4 years of related marketing experience
• Proven track record in B2B marketing, with strong understanding of B2B marketing principles, strategies and tactics
• Solid computer skills, including Microsoft Office, and Adobe Creative Suite
• Creative thinker with a knack for developing innovative marketing campaigns and optimizing results
• Ability to utilize and manage third-party resources
• Ability to work independently and in a team environment
• Experience in one or more of the industries QA1 serves (OE/Industrial website) is a plus

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Equal Employment Opportunity

QA1 Precision Products Inc. provides equal employment opportunity to all individuals regardless of their race, color, creed, religion, gender, age, sexual orientation, national origin, disability, veteran status, or any other characteristic protected by state, federal, or local law.

Job Type: Full-time

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee assistance program
• Employee discount
• Flexible spending account
• Health insurance
• Life insurance
• Paid time off
• Professional development assistance
• Referral program
• Tuition reimbursement
• Vision insurance

Schedule:

• Monday to Friday

Work Location: In person